Postcard, colour matt, portrait format. Title at top " Kilkee is the place. for Fishing" with "Fishing" replaced by sender with "______?" A P. Moretto drawing of a barefoot young woman in white dress and red shawl with yellow decoration, walking up shore carrying wicker basket over her shoulder. Reverse printed in black; "Post Card" at centre top with T-shaped division below; "Copyright Printed & Published by J. Salmon, Sevenoaks, England" up left edge; "This Space may be used for Communication/ in the British Isles Etc." to left of centre; "The Address only to be/ written here" to right; box for stamp obscured by stamp. Half penny green, definitive issue, postage-revenue stamp of George V, showing first, half profile, portrait. Circular cancellation; "Kilkee S.O./ 5PM/ AU 17/ 12/ Co. Clare". Addressed to Miss L. Keane, 4A South Richmond St. Dublin; message, general holiday news. Pencil dealer's mark at top right; "£4"